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Any scene Vertical & landscape Only $1 to start

B-roll for every ad,
generated in seconds

Describe a shot or add your product photo and get cinematic B-roll that cuts straight into your talking-head and UGC ads. No stock libraries, no reshoots.

★★★★★Trusted by 10,000+ companies
B-ROLL GENERATOR

Cut away.
Keep them watching.

Drop AI B-roll between your actor's lines to show the product, set the scene and hide every jump cut.

Product close-upsLifestyleCutawaysTransitions
B-roll
A-ROLL
B-ROLL

Powering 10,000+ brands and agencies

How it works

How to generate B-roll
in MakeUGC

Describe the shot, pick the format, drop it into your ad.

1

Describe the shot

+ Product image
Close-up of the serum bottle on a bathroom shelf, morning light, slow push-in.

Write what you want to see, and add a product photo so it shows up in the shot.

2

Pick format & length

9:1616:95s
Seedance 2.5Model
Generate B-roll

Vertical for TikTok and Reels, landscape for YouTube and web. Short clips work best as cutaways.

3

Add it to your ad

B-rollAuto

Drop clips onto the timeline in the editor, or let MakeUGC place them between your actor's lines.

Use cases

What B-roll can
you generate?

Every shot you'd normally film, buy from stock or skip.

Product close-upsPours, textures, swatches and packshots in motion.
Lifestyle scenesMorning routines, gyms, kitchens and commutes that match your customer.
CutawaysCover jump cuts in talking-head ads and keep the pace up.
Problem shotsShow the pain point before your actor brings the fix.
Hook openersA bold first second that stops the scroll before anyone speaks.
Scene settersEstablishing shots and transitions between the parts of your ad.
Landscape

Landscape B-roll
made in MakeUGC

16:9 for YouTube, websites and presentations.

16:9
16:9
16:9
Vertical

Vertical B-roll
made in MakeUGC

9:16 for TikTok, Reels and Shorts.

9:16
9:16
FAQ

Questions, answered

Anything else, email help@makeugc.ai or talk to sales.

What is B-roll?

B-roll is the supporting footage you cut to between the main shots: product close-ups, lifestyle scenes and cutaways. It keeps ads moving and shows what the speaker is talking about.

Can I put my own product in the B-roll?

Yes. Add a product photo and describe the shot, and your product appears in the clip.

Can I make vertical and landscape B-roll?

Yes. Pick 9:16 for TikTok, Reels and Shorts, or 16:9 for YouTube and web.

How do I add B-roll to my ad?

Drop the clips onto the timeline in the MakeUGC editor, or turn on auto B-roll and let it place them for you.

How does "Start for $1" work?

Choose a plan and try it for $1. Your checkout shows the trial duration and renewal amount for your billing period. It renews at the plan price unless you cancel from your account.

Generate your first B-roll today

Describe the shot, pick a format and cut it into your ad in minutes, for just $1.

Get started for $1 →
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Seedance 2.5
Unlimited

To celebrate our new dashboard, Seedance 2.5 is unlimited — with 10 min processing time per video.

∞Unlimited videos
~10 minProcessing per video
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